Last Updated: May 2026
CUET Mass Communication 2027 is a Domain Subject under code 325, gateway to B.A. (Hons.) Journalism, Mass Communication, and Media Studies programmes at IIMC, Jamia Millia Islamia, Symbiosis, AJK MCRC, BHU, and Indraprastha University. The 2025 cycle saw a 22% rise in registrations reflecting the surge in media-careers interest. This guide covers the syllabus, exam pattern, NCERT base, recommended books, and 30 practice MCQs.
Quick Facts: CUET Mass Communication 2027
| Aspect | Detail |
|---|---|
| Subject code | 325 (Domain — Mass Communication/Media Studies) |
| Questions | 50 (attempt 40) |
| Duration | 45 minutes |
| Marking | +5/–1 |
| Mode | CBT in English & Hindi |
| NCERT base | NCERT Class XII Mass Media Studies (CBSE elective) |
| Top accepting universities | IIMC, Jamia, BHU, AJK-MCRC, IPU, Symbiosis (SCMC) |
Section-Wise Syllabus
Unit 1: Introduction to Mass Communication
- Definitions, characteristics, functions of mass communication
- Wilbur Schramm, Shannon-Weaver, Lasswell models
- Differences: Interpersonal vs. group vs. mass communication
Unit 2: History of Indian Media
- James Augustus Hicky’s Bengal Gazette (1780)
- Vernacular Press Act 1878, Indian Press Act 1910
- Hindustan Times, Times of India, The Hindu — founding history
- AIR (1936), Doordarshan (1959), Prasar Bharati Act 1990
Unit 3: Print Media
- Anatomy of a newspaper page (masthead, dateline, byline, lead)
- 5 Ws and 1 H of news writing
- Inverted Pyramid structure
- Editorial vs. opinion vs. column
Unit 4: Electronic Media
- Radio formats: News, jockey, magazine, drama
- Television: News, talk shows, reality, documentary
- OTT platforms — Netflix, Amazon Prime, JioHotstar
Unit 5: New Media & Internet
- Web 2.0 features, blogging, podcasting
- Citizen journalism, fake news, fact-checking
- Social media: Facebook, Instagram, X, YouTube
Unit 6: Advertising & PR
- 4 Ps of marketing, AIDA model
- ASCI, Ad standards, surrogate advertising ban
- PR vs Advertising vs Publicity
Unit 7: Media Laws & Ethics
- Article 19(1)(a) — Freedom of Press
- Press Council Act 1978
- Cable TV Networks Regulation Act 1995
- IT Rules 2021 (Intermediary & Digital Media Ethics)
- Defamation under BNS Section 356
CUET Mass Comm 2027 — Question Distribution Heatmap
| Unit | Avg. Questions | Difficulty |
|---|---|---|
| 1. Intro & Models | 6-8 | Easy |
| 2. History of Indian Media | 5-7 | Moderate |
| 3. Print Media | 6-8 | Easy |
| 4. Electronic Media | 5-6 | Easy |
| 5. New Media | 6-8 | Moderate |
| 6. Advertising & PR | 5-6 | Moderate |
| 7. Media Laws & Ethics | 8-10 | Hard (high-yield) |
Top 10 Books
- NCERT Mass Media Studies (Class XII)
- “Mass Communication in India” by Keval J. Kumar
- “News Writing & Reporting” by M.V. Kamath
- “Advertising and Promotion” by George Belch
- “Media Ethics & Laws” by Juhi P. Pathak
- “Handbook of Journalism & Mass Communication” by Vir Bala Aggarwal
- NCERT Heritage of India (history backdrop)
- Press in India Annual Report (RNI)
- “Internet Journalism” by Bharat Bhushan
- “Indian Constitution” by D.D. Basu (for Article 19 chapters)
Recent Media Developments — High-Yield 2026 Updates
- Press and Registration of Periodicals Act 2023 replaces 1867 PRB Act
- Digital Personal Data Protection Act 2023 — implications for journalism
- Broadcasting Services (Regulation) Bill 2024 status
- Fact Check Unit notification under IT Rules 2021 (struck down by Bombay HC, 2024)
FAQ — CUET Mass Communication 2027
Q1. Which is the best college for B.A. (Hons.) Mass Communication via CUET?
IIMC New Delhi (PG only); for UG, AJK Mass Communication Research Centre at Jamia Millia Islamia, BHU, BJMC at IPU and Lady Shri Ram College (DU) are the top choices.
Q2. Is the NCERT Mass Media Studies textbook enough?
For 60-65% of the paper, yes. For media laws, recent amendments and current affairs, supplement with Keval J. Kumar’s textbook and our monthly current affairs compilation.
Q3. What is the cutoff for Mass Comm at Jamia AJK MCRC?
2025 cutoff was 215/250 normalised; AJK additionally requires a separate written aptitude test conducted by Jamia after the CUET round.
Q4. Which media laws are most tested?
Article 19(1)(a) limitations, Press Council Act 1978, Cable TV Act 1995, IT Rules 2021, and the new PRP Act 2023. Expect 4-6 MCQs from this cluster.
Q5. Are advertising-model questions tested?
Yes — AIDA, DAGMAR, and 4 Ps of marketing are recurring. ASCI guidelines (especially surrogate advertising) appear in 1-2 MCQs every year.
Practice MCQs
Quiz data missing.
Related Reading
- Complete CUET 2027 Syllabus
- CUET English Core 2027
- Jamia Millia Islamia CUET Admission
- May 2026 Current Affairs (General Test)
- CUET Mock Test
Bottom line: Master the seven units, internalise media laws, and practise the IIMC-style application MCQs in our mock series — that’s a 230+ score on CUET Mass Communication 2027.
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